OUR EVOLUTION
From Field House to GoodLife Brands Collective
A decade ago, we started as Field House Brewing Co., driven by a simple belief: craft incredible products, put quality first, and bring people together.
But the way people gather, celebrate, and drink has evolved. And so have we.
In 2024, Field House evolved into GoodLife Brand Collective—a modern beverage company built for tomorrow’s consumer.
WHAT WE BELIEVE
“A drink is never just what’s in the glass.
It’s about connection, belonging, and shared experience.”
We've expanded far beyond beer, acquiring and building a portfolio of premium ready-to-drink cocktails, craft ciders, spirits, and cutting-edge non-alcoholic beverages.
In a fast-paced digital world, we create real spaces and authentic brands that bring people home to what matters. Now, we're opening the doors—and you're invited.
GATHERING
01
ABBOTSFORD
Inside the
GoodLife
A casual gathering connecting the investors, founders, customers, and community members helping shape our journey. Get an insider’s view of where GoodLife is heading and how we’re building one of Canada’s most interesting independent beverage companies.
DATE: August 12
TIME: 11:00 AM - 1:00 PM
PLACE: Field House Brewing Abbotsford
2281 W Railway St
GATHERING
02
VANCOUVER
The Future
of Craft
A relaxed, high-value morning bringing together respected leaders across craft brewing, hospitality, CPG, startups, and investment. Leave with practical ideas, new connections, and renewed optimism about Canadian craft and consumer brands.
DATE: August 19
TIME: 10:00 AM - 2:00 PM
PLACE: CRAFT Beer Market False Creek
85 W 1st Ave, Vancouver
FEATURED VOICES
Meet the Room
Adam Henderson
Craft Manufacturing
Co-Founder & President of Superflux Beer Company and Founder of Copper & Theory Beer Agency.
Jim Taylor
Hospitality
Founder & CEO of Benchmark Sixty Restaurant Services and a local hospitality thought leader.
Corwin Hiebert
CPG Industry
Vancouver-based CPG advisor, author, and podcaster helping founder-led ventures scale.
Joel Hansen
Start-up Community
Marketing and brand-building specialist helping startups grow through community and communications.
Josh Vanderheide
Craft Manufacturing
Founder and CEO of GoodLife Brand Collective. Brand strategy for craft Hospitality sector.
SPACE IS INTENTIONALLY LIMITED
Join the Conversation
Tell us a little about yourself and choose the gathering you'd like to attend.
All requests will receive a response no later than three days before the event.